New announcement. Learn more

Data Cleaning Solutions

Enhance your business with Martins' Data Enhancing Services. Add valuable fields, eliminate duplicates, and ensure your database is comprehensive and accurate.

In today’s data-driven world, having an accurate database is crucial for effective marketing and business operations. Martins’ Data Enhancing Services provide solutions to enrich your in-house data, ensuring you reach your entire audience with valuable information.

Data Matching & Enhancement

Martins can enhance your in-house database by file matching your records to Martins' extensive database. Your data can then be enriched by adding various fields to ensure it is comprehensive and accurate.

Fields We Can Add to Your Data

  • Phone Numbers

  • Mobile Numbers

  • Email Addresses

  • Contact Names

  • Street Addresses

  • Post Codes

  • Staff Numbers

  • ANZSIC Codes (Industry Codes)

  • Type of Business

  • Company Websites

Expand Your Audience with New Company Data

Martins can add new companies to your database to ensure you are reaching your entire audience. Selection criteria can include staff size, industry, region, list codes, or modelled/actual turnover.

Data Cleaning Process

After matching your records, we enhance your data by:

  • Removing or flagging duplicate records

  • Standardising fields

  • Adding postcodes

  • Splitting out names

  • Checking and cleaning email addresses

Each new Martins record added is charged at the same rate as your cleaned data.

Data Protection

We provide a Non-Disclosure Agreement (NDA) to ensure your data is protected throughout the process. Once matched, any unnecessary data is disposed of according to the Privacy Act 2020.

Data Enhancing Pricing

Our data enhancing services are priced competitively, ensuring you only pay for what you need. Each field added to your database is priced individually.

Data Enhancing Pricing

  • Company Staff Numbers (FTEs): $0.30 each

  • Company Name: $0.20 each

  • ANZSIC Code: $0.30 each

  • BIC Codes: $0.35 each

  • Business Description: $0.20 each

  • New Contacts with Job Titles: $0.30 each

  • ANZSCO Code: $0.20 each

  • Postal Address: $0.20 each

  • Street Address: $0.20 each

  • DPID's: $0.15 each

  • Email Addresses: $0.30 each

  • Post Codes: $0.20 each

  • Company Websites: $0.15 each

  • Telephone Numbers: $0.20 each

  • Mobile Numbers: $0.20 each

  • Company Number or NZBN: $0.20 each

  • Date of Incorporation: $0.10 each

  • Set Up and Matching: $110.00 per hour

*Note: Prices exclude GST.

Benefits of Data Enhancing

Comprehensive Audience Reach: Ensure you reach your entire target audience with enriched data.

Enhanced Marketing Campaigns: Improve the precision and effectiveness of your marketing efforts.

Accurate and Up-to-Date Data: Maintain a database that is current and comprehensive.

Regulatory Compliance: Ensure compliance with the Privacy Act 2020 and other relevant regulations.

Cost Efficiency: Save money by avoiding duplicate contacts and ensuring accurate targeting.

Improve the reliability of your insights with data