Martins supply Business to Business lists, which contain
information relating to individual employees in their job role or
function. We collect information from publicly
available sources and do so lawfully and in a non-intrusive
way. Martins take all reasonable steps to identify who we are
and how the data will be used.
Our main sources of information are:
- Telephone Verification
- Companies Office
- Business Directories
- Press Clippings
- Companies advising us of changes
- Client feedback
2. The Privacy Act 1993
We adhere to the principles outlined in the Privacy
Act 1993 and collect, store and use information in accordance with the
requirements of this Act.
A Guide to the Privacy Act 1993
3. The Unsolicited Electronic Messages Act 2007 (UEM)
Martins adhere to the principles outlined by The Unsolicited
Electronic Messages Act 2007 and supply Company and Employee electronic
data in accordance with this Act.
The Unsolicited Electronic Messages Act 2007
4. Marketing Association
Martins are members of the Marketing Association and the Data
Advisory Network (DAN). Martins adhere to the guidelines for
Code of Practice for Direct Marketing, Email Marketing, & Data
Management published by the Marketing Association.
Code of Practice for Direct Marketing in New Zealand
Best Practice Guidelines for Email Marketing
Best Practice Guidelines for Direct Marketing Data
5. Data Quality
Martins maintain a rigid combination of updating procedures in
order to ensure that all data is complete, accurate and up-to-date
6. Access & Correction
All requests to access information held on a company or an
employee can be directed to our Privacy Officer and corrections will be
actioned within 24 hours.
Executives requesting a removal are flagged rather than deleted, so
that they are not recaptured at a later date in accordance with the
Marketing Association's Best Practice Guidelines for Data Management.
7. Information Held on Our Business Database
Information Martins capture on organisations where available,
is limited to:
- Company name
- Trading Name
- Company Number
- Companies Office Filing Data
- Postal address
- Physical Address
- Main telephone number
- Main facsimile number
- General email address
- Website Address
- Publicly listed/private
- ANZSIC Code
- Core Business Description
- Number of employees
- Turnover (where available)
- Most Senior Executive
- Selected Other Executives
- Official job titles
- Email Addresses
8. Privacy Officer's Contact Details
PO Box 13393
Phone: 09-636 1300
Fax: 09-636 1400
Terms & Conditions
Data is for in-house use only and not for resale to a third party (unless by prior arrangement).
Gone No Address (GNA) rate will be between 1-2%.
All GNAs returned to us and verified will be either re-supplied or refunded 100% - data must be used within 3 months of purchase.
Martins reserves the right to change these terms and conditions at any time.Counts are indicative only.
Prices Exclude GST and are subject to change
Use of this website is exclusively at your sole risk.
Use of Data supplied (including email addresses) must comply with the Privacy Act 1993, the Marketing Associations eMarketing Council and The Unsolicited Electronic Messages Act.
Martins Email Data Policy:
Martins will only supply email addresses on a case by case basis and always in relation to the Unsolicited Electronic Messages Act 2007.
We supply email addresses either under:
1. Inferred Consent - assumes you already have a prior, relevant business relationship - ie you have a business relationship established prior to emailing )
2. Deemed Consent - the information being sent to the recipient is relevant and relates to their industry or job role. The email address is also conspicuously published - ie on a company website.
There are also other elements of an email message that we need to be sure are included under the new Unsolicited Electronic Messages Act 2007 - namely an Unsubscribe and clear indentification of who is sending the email.
It is against the Law to send an email without an Unsubscribe.
We will only supply our email data if we know who will be sending out the email message and that it will fully comply with the new Act. We provide this emailing service, and there are also a number of other firms who specialise in sending out emails on your behalf.