Martins Privacy Policy

1. Collection

Martins supply Business to Business lists, which contain information relating to individual employees in their job role or function.   We collect information from publicly available sources and do so lawfully and in a non-intrusive way.  Martins take all reasonable steps to identify who we are and how the data will be used.  

Our main sources of information are:

• Telephone Verification
• Companies Office
• Business Directories
• Associations
• Press Clippings
• Websites
• Companies advising us of changes
• Client feedback 

2. The Privacy Act 1993

We adhere to the principles outlined in the  Privacy Act 1993 and collect, store and use information in accordance with the requirements of this Act.

A Guide to the Privacy Act 1993

3. The Unsolicited Electronic Messages Act 2007 (UEM)

Martins adhere to the principles outlined by The Unsolicited Electronic Messages Act 2007 and supply Company and Employee electronic data in accordance with this Act.

The Unsolicited Electronic Messages Act 2007

4. Marketing Association

Martins are members of the Marketing Association and the Data Advisory Network (DAN).  Martins adhere to the guidelines for Code of Practice for Direct Marketing, Email Marketing, & Data Management published by the Marketing Association.

See links:

Code of Practice for Direct Marketing in New Zealand

Best Practice Guidelines for Email Marketing

Best Practice Guidelines for Direct Marketing Data

5. Data Quality

Martins maintain a rigid combination of updating procedures in order to ensure that all data is complete, accurate and up-to-date

6. Access & Correction

All requests to access information held on a company or an employee can be directed to our Privacy Officer and corrections will be actioned within 24 hours. Executives requesting a removal are flagged rather than deleted, so that they are not recaptured at a later date in accordance with the Marketing Association's Best Practice Guidelines for Data Management.

7. Information Held on Our Business Database   

Information Martins capture on organisations where available, is limited to:

• Company name
• Trading Name
• Company Number
• Companies Office Filing Data
• Postal address
• Physical Address
• Main telephone number
• Main facsimile number
• General email address
• Website Address
• Publicly listed/private
• ANZSIC Code
• Core Business Description
• Number of employees
• Turnover (where available)
• Most Senior Executive
• Selected Other Executives
• Official job titles
• Email Addresses

8. Privacy Officer's Contact Details

Brent Martin
Privacy Officer
Martins
PO Box 13393
Onehunga
Auckland  1643

Phone: 09-636 1300 Fax: 09-636 1400
privacy@martins.co.nz

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